If you are a business entity, then
you must understand the importance of data. It is at the core of various
business operations and acts as one of the most valuable resources. No business
activity can be imagined without considering the role of data in it. HR
processes are no exception. Many HR operations today across the globe are
adopting data analytics capabilities to give a boost to business strategies.
Research shows that 95% of 126 Asian organizations believe that HR analytics is
However, an effective HR analytics
system should be based on the right data metrics. The right metrics enable
accurate performance measurement of various HR functions to ensure
Here are ten important HR data analytics metrics that you should consider for various HR dimensions:
(Time to hire):This HR analytics metric helps
recruiters measure the recruitment process’s efficiency. It assesses if a
candidate is the best fit for an organization, by referring to the time between
the application day and the day candidate considers accepting the job.
Moreover, it identifies the positions that are difficult to fill.
per hire: This metric provides the cost the organization may incur while hiring
new people. It takes consideration of the cost during recruitment, official
expenses, and transport. It assists the TAT metric in measuring the efficiency
of the recruiter team.
- Applicant to Offer ratio:This metric helps decide the preferability of candidates to join the
company. For that to do, it calculates the number of offer letters sent to the
selected candidate divided by the number of applicants who accept the offer
Most often, a lower applicant to offer ratio is related to compensation
issues. However, providing the salary listing at the beginning of the
recruitment process help address a low score.
- Turnover rate:It is
the percentage of employees leaving the organization within a particular
period. The period referred for calculation is usually a year.
Turnover can be voluntary or involuntary. While voluntary turnover
includes better opportunities or dissatisfaction, involuntary turnover may be
due to bad reviews, poor performance, or behaviour. A company can analyse employee
engagement through turnover rate. Thus, it is one of the critical metrics.
- Turnover cost:Whether
an employee leaves an organization voluntarily or involuntarily, it incurs some
costs. The vacancy generated can lead to delays and halts in the existing
Turnover costs include the costs of recruitment, selection, and training
of the new that replace the ones who
left. This metric is useful in analysing employee engagement policies to reduce
the cost in the future.
- Organizational targets achievement:This metric help companies to analyse workforce performance. Suppose
employees are performing well, it is good for the company as well. However, if
this score is low, then this metric help to find out the reasons for it. It
also helps HR in implementing a strategy for improving performance.
The reasons for low performance could be several, including lack of a
specific skill or motivation. This means that the employees might need to be
equipped with additional resources as in better tools and technology.
- Compensation revenue ratio:It is the ratio between the amount spent on salaries and compensation to
the annual sales. With the help of this metric, HR can decide if it is feasible
to make a specific raise or to offer bonuses and other benefits.
rate: It indicates a lack of employee attendance. If an employee remains,
absent for a considerable amount of it, it could have several issues. It
includes detrimental work culture, stress, or illness. While an absent rate of
1-2% can be regarded as normal, it is not favourable if this rate remains high
for an extended period.
- Performance and potential measuring metric: This tool is critical in measuring the performance of an employee. It
helps to indicate which employees are improving, which of them are still
struggling to give their best and whom all the best performers are. Based on
the data provided by this metric, companies can take necessary measures to
improve the poor performers while retaining the best performers.
9-box grid is one of the popular tools that measure employee performance.
- Employee involvement: It is critical to assess employee productivity. This metric indicates if employees are involved well with their job or not. It includes surveying employees, asking their opinions. This survey is linkedto the company turnover, its outlook, revenue and overall performance.
The insights derived from HR Data
metrics help HR personnel realize an efficient HR process. However, an evolved
HR analytics is inevitable for improved workflow management of an organization.
It becomes even more crucial when businesses need to adopt new skills and
talents to beat the challenges of the global pandemic. In this context, ONPASSIVE’s new HRMS
offers personalizedfully automated and cost-effective HR solutions for
companies to renovate their staffing operations.